El Cerrito

Trees mean business

Guest blog by Kathleen L. Wolf, PhD,  a research social scientist at the University of Washington, Seattle. More information about this and related studies can be found at the Human Dimensions of Urban Forestry and Urban Greening website. The USDA Forest Service has...

How trees and business signage can live in harmony

When you consider how you want to spend your day, does a treeless strip mall or shady leafy-canopied shopping area sound better? The fact is that people are drawn to inviting and attractive areas to do their pleasure and even errand shopping. Research shows consumers...

Trees make businesses better

A sunny Saturday about a month ago, I had a slew of errands to run. It was beautiful outside and this seemed like an annoying way to spend the day. I realized I had two choices: 1) go to the strip mall or big box department stores or 2) go to my beautiful, tree-lined...

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