El Cerrito Business & Trees – Creating A Vibrant Business Community
Invest From the Ground Up partnered with the City of El Cerrito and the Chamber of Commerce to initiate a conversation with local businesses about community trees.
Keep your business growing like a tree: Overcoming tree challenges for businesses
Being a small business owner involves juggling a lot and constantly making decisions. Owners need to attract more customers while also improving their bottom line.
Invest From the Ground Up branches out to El Cerrito
We’re proud to announce, the Invest From the Ground campaign has selected the City of El Cerrito for our fifth local community! Alongside our tree-mendous local partners—The City of El Cerrito, The El Cerrito Chamber of Commerce and the El Cerrito Garden Club, we are...
Why topping hurts trees. Plus alternatives to topping trees.
Tree topping is one of the most harmful tree pruning practices know. Yet, it continues everyday…You will come home from work and see a tree cut in a blunt line straight across—like a limb amputation—it’s unattractive, expensive, harmful to your trees health, and in...
Trees mean business
Guest blog by Kathleen L. Wolf, PhD, a research social scientist at the University of Washington, Seattle. More information about this and related studies can be found at the Human Dimensions of Urban Forestry and Urban Greening website. The USDA Forest Service has...
How trees and business signage can live in harmony
When you consider how you want to spend your day, does a treeless strip mall or shady leafy-canopied shopping area sound better? The fact is that people are drawn to inviting and attractive areas to do their pleasure and even errand shopping. Research shows consumers...
Trees make businesses better
A sunny Saturday about a month ago, I had a slew of errands to run. It was beautiful outside and this seemed like an annoying way to spend the day. I realized I had two choices: 1) go to the strip mall or big box department stores or 2) go to my beautiful, tree-lined...